Promoting a search term over a vanity URL
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Vanity URLs are not all they’re cracked up to be. If users can’t remember what it was, they’ll just search for it. So why not cut the middle step and tell them what to search?
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Vanity URLs are not all they’re cracked up to be. If users can’t remember what it was, they’ll just search for it. So why not cut the middle step and tell them what to search?